F. Martinellis Logos
Boar’s Head is one of the top deli meats suppliers in the United States. In the winter of 2008, they began making plans to open a high-end deli/resturaunt in Brooklyn, New York. An initial direction was to brand the deli under the name F. Martinellis. Here’s some work I did before the owner axed it all in favor of sticking with the original name and logo.

